{"id":6933,"date":"2026-03-11T16:29:21","date_gmt":"2026-03-11T08:29:21","guid":{"rendered":"https:\/\/www.boasecohencollins.com\/?p=6933"},"modified":"2026-03-11T16:29:24","modified_gmt":"2026-03-11T08:29:24","slug":"slowing-down-our-fast-food-fixation","status":"publish","type":"post","link":"https:\/\/www.boasecohencollins.com\/zh-hant\/%e7%b6%b2%e8%aa%8c\/slowing-down-our-fast-food-fixation\/","title":{"rendered":"Slowing down our fast food fixation"},"content":{"rendered":"\n<p><strong>Hong Kong, 11 March 2026: <\/strong>Burger King in the US once tried launching \u201cSatisfries\u201d, cooked in a special batter which meant they had 40% less fat than the ones in rival McDonald\u2019s. Customers would savour this healthier option and swallow the slightly higher price, it was thought. Wrong! The new \u201csaddest fries\u201d \u2013 as unhappy diners dubbed them \u2013 simply weren\u2019t as yummy and <a href=\"https:\/\/www.mashed.com\/217594\/the-real-reason-burger-kings-healthy-fries-flopped\/\">sales tanked<\/a>, causing Burger King to scrap the idea within a year. The lesson? People will eat unhealthy food if it tastes nice.<\/p>\n\n\n\n<p>Something, then, for the Hong Kong authorities to \u2013 ahem \u2013 digest as they try to change our city\u2019s eating habits. As well, they want residents to exercise more, become weight-conscious and lead healthier lifestyles. These and other measures are outlined in the government\u2019s first ever Action Plan on Weight Management, a <a href=\"https:\/\/www.scmp.com\/news\/hong-kong\/health-environment\/article\/3345436\/hong-kong-launches-3-year-action-plan-help-residents-fight-flab?module=top_story&amp;pgtype=subsection\" target=\"_blank\" rel=\"noreferrer noopener\">three-year project<\/a> to combat the collective flab.<\/p>\n\n\n\n<p>Half this city\u2019s population is overweight or obese, <a href=\"https:\/\/www.scmp.com\/news\/hong-kong\/health-environment\/article\/3339210\/proportion-overweight-obese-hongkongers-more-5-2018-study?module=inline&amp;pgtype=article\" target=\"_blank\" rel=\"noreferrer noopener\">latest figures show<\/a>, an alarming rise from 2004 when it was roughly one in three people. Two-thirds of citizens who are too heavy are unaware of it, while 40% have made no effort to manage their weight in the previous 12 months. \u201cWeight management is not blindly losing weight, but finding a balance in diet and exercise,\u201d insists Centre for Health Protection controller Dr Edwin Tsui, launching the campaign. Over half this city\u2019s chronic diseases are related to obesity, notes his colleague Dr Anne Chee, who believes individual willpower and clinical care alone will not solve the crisis.<\/p>\n\n\n\n<p>The project will focus first on public awareness of obesity \u2013 a major risk factor for chronic illnesses and 13 types of cancer, we are told \u2013 before promoting lifestyle change and making weight management a part of people\u2019s daily lives. Health chiefs will work with counterparts in leisure and cultural services, environment and planning to co-ordinate the plan. We can expect more fitness equipment in housing estates, additional cycling tracks and jogging trails, and wider public education. Spending too much time at your desk? Firms that sign a charter promoting healthy working practices will receive a free set of weighing scales. True.<\/p>\n\n\n\n<p>Not mentioned in the action plan \u2013 but certainly on the authorities\u2019 radar \u2013 is the <a href=\"https:\/\/www.scmp.com\/news\/hong-kong\/health-environment\/article\/3341137\/worth-weight-what-hongkongers-should-know-about-slimming-injections\" target=\"_blank\" rel=\"noreferrer noopener\">increasing popularity<\/a> of weight-loss drugs, especially the GLP-1 injectable variety championed by various American celebrities. These products are indeed \u201crevolutionary\u201d, observes Hong Kong Association for the Study of Obesity president Dr Francis Chow, while warning about unlicensed use and counterfeit versions. GLP-1 drugs can only be sold in pharmacies and require a prescription, but seem readily available online. There are heavy penalties for illicit possession and use.<\/p>\n\n\n\n<p>So far, so good. We can exercise, educate and even inject ourselves out of this weight woe, but what about diet? This is a global challenge. Obesity has skyrocketed among children and adolescents bombarded by \u201cunethical\u201d marketing of junk food, <a href=\"https:\/\/www.thestandard.com.hk\/world\/article\/311225\/Obese-surpass-undernourished-youths-for-first-time-UN-warns\" target=\"_blank\" rel=\"noreferrer noopener\">warns UNICEF<\/a>. \u201cUltra-processed food is increasingly replacing fruits, vegetables and protein at a time when nutrition plays a critical role in children&#8217;s growth, cognitive development and mental health,\u201d notes organisation chief Catherine Russell. Some 8% of people aged 5-19 worldwide are obese, compared with 3% at the turn of the century.<\/p>\n\n\n\n<p>UNICEF also challenges the false narrative that sport can offset unhealthy eating. \u201cIt is impossible to \u2018outrun\u2019 the health consequences of a diet high in free sugars, refined starches, salt, trans-fats, harmful additives and excessive energy through physical activity alone,\u201d says its latest report. Not a major issue in Hong Kong, though, since only <a href=\"https:\/\/www.thestandard.com.hk\/news\/article\/224808\/Less-than-8pc-of-Hong-Kong-students-meet-WHO-exercise-standard\" target=\"_blank\" rel=\"noreferrer noopener\">8% of students<\/a> meet the WHO\u2019s recommended exercise standard of 60 minutes per day.<\/p>\n\n\n\n<p>In fairness, some schools are <a href=\"https:\/\/www.scmp.com\/special-reports\/article\/3303649\/hong-kong-schools-are-striving-healthier-balance-promoting-exercise\" target=\"_blank\" rel=\"noreferrer noopener\">making an effort<\/a> in terms of nutrition and activity, overcoming societal hurdles such as lack of outdoor facilities in our concrete jungle city and parental priority on academic achievement. Hong Kong Dietitians Association member Rekha Menon <a href=\"https:\/\/www.scmp.com\/special-reports\/article\/3325835\/learning-eat-well-hong-kong-schools-stress-eating-meals-nourish-and-educate\" target=\"_blank\" rel=\"noreferrer noopener\">works closely with schools<\/a> and goes the extra mile to educate students with farming experiences, cooking demonstrations and preparing meal boxes for NGOs. \u201cThere\u2019s more to nutrition than the clinical element,\u201d she points out. School caterer Chartwells provides \u201ctraffic light\u201d menus with green, amber and red indicating the health value of dishes. As for exercise, the Education Bureau has <a href=\"https:\/\/www.chinadailyhk.com\/hk\/article\/602169\" target=\"_blank\" rel=\"noreferrer noopener\">revised its grading mechanism<\/a> for secondary school places, with a score for PE now part of the assessment.<\/p>\n\n\n\n<p>Fine for the haves, what about the <a href=\"https:\/\/www.scmp.com\/news\/hong-kong\/health-environment\/article\/3310812\/80-poor-kids-hong-kong-shoebox-flats-not-eating-enough-healthy-foods\" target=\"_blank\" rel=\"noreferrer noopener\">have nots<\/a>? Some 80% of adolescents living in this city\u2019s notorious subdivided flats struggle with poor diets, according to a study from World Vision Hong Kong. \u201cWe found most of the children had inadequate nutrition intake,\u201d confirms dietician and survey collaborator Bonnie Leung. Lack of space, few cooking facilities and parents working long hours are all factors. Hong Kong\u2019s housing shortage strikes again.<\/p>\n\n\n\n<p>On that <a href=\"https:\/\/www.scmp.com\/comment\/opinion\/article\/3144894\/hong-kongs-housing-crisis-driven-lack-political-will-not-land\" target=\"_blank\" rel=\"noreferrer noopener\">particular subject<\/a> \u2013 and many others \u2013 Regina Ip has always been vocal. A titan of politics and one of this city\u2019s most high-profile figures, Regina offers fascinating recollections and forthright opinions as a guest on our <em>Law &amp; More<\/em> podcast. It is <a href=\"https:\/\/www.buzzsprout.com\/1750709\/episodes\/18729577-episode-62-regina-ip\" target=\"_blank\" rel=\"noreferrer noopener\">recommended listening<\/a>. So, too, is the episode featuring Malcolm Merry, esteemed <a href=\"https:\/\/www.buzzsprout.com\/1750709\/episodes\/18814078-episode-63-malcolm-merry\" target=\"_blank\" rel=\"noreferrer noopener\">academic and historian<\/a>.<\/p>\n\n\n\n<p>To finish, I should highlight that someone with a good deal of money has just spent HK$20 million at a <a href=\"https:\/\/www.scmp.com\/news\/hong-kong\/society\/article\/3345036\/h-races-riches-car-plate-fetches-hk20-million-hong-kong-auction?module=top_story&amp;pgtype=subsection\" target=\"_blank\" rel=\"noreferrer noopener\">government auction<\/a> for the car registration \u201cH\u201d. Personalised numbers \u201c30\u201d, \u201c101\u201d and \u201c2288\u201d also went for staggering amounts and will doubtless be adorning assorted supercars in the coming weeks. The record outlay, however, remains the HK$26 million shelled out for \u201cW\u201d five years ago.<\/p>\n\n\n\n<p>Yes folks, Hong Kong enjoys fast food, but certain citizens still love something eye-wateringly expensive on their plate.<\/p>\n\n\n\n<p>Until next time, everybody!<\/p>\n\n\n\n<p><strong>Colin Cohen<\/strong><br><strong>Senior Partner<\/strong><br><strong>Boase Cohen &amp; Collins<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hong Kong, 11 March 2026: Burger King in the US once tr [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":6930,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[53],"tags":[],"class_list":["post-6933","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-53"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Slowing down our fast food fixation - 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